25 Years of Australian Muscle

May is a momentous month for the Australian Muscle brand! This month the Australian Muscle brand hits 25 Years Old, a milestone that if you told us when we started, we would hit we’d never believe it. We’re not slowing down though. We’ve got a massive month ahead and can’t wait to keep pushing forward for the future!


Changes to our Retail Store presence

As many of you would know by this point in time late last month, we made the difficult decision to close our original and flagship location Australian Muscle Millswood. While this was a hard thing to deal with it was something that we knew was the right thing to do to ensure that the Australian Muscle Brand continues on for many years to come.

So, what’s the update besides the closure of one of our locations you may be asking. We are now operating everything through our Salisbury Plain Location (5/1700 Main North Road, Salisbury Plain) which has been revamped into a new Superstore! New Shelving, More Inventory, New Layout with much more planned for the next few months coming too. If you’re in the area or even happy to travel, make sure you come past and see us in store!

Online is now operating through this location as well and with a better management of inventory we’re hoping to deliver you even better service including personal home delivery for local metro orders, the same free shipping Australia Wide and a new improved In-Store or Curbside pick up option!

We’ve also got no plans on slowing down with expanding the range of products & brands you see in store this month. We’ve got our eyes on a number of ranges that we’ll cover below!

 

International Protein Gourmet WPI

International Protein is a brand that we re-introduced into our range back in January and it has taken back up where it left a few years ago! People are loving the range once again so this month we’re looking at bring in their latest release, Gourmet WPI!

Gourmet WPI is a Fast Digesting pure Whey Protein Isolate powder that has possibly one of the Cleanest profiles we have ever seen on the Australian Market! Pure WPI, Sweetener Free which means ZERO sweeteners of any kind! No added Stevia, Sucralose, Aspartame or sugars of any kind! All flavours & sugars are naturally occurring and naturally flavoured!

The WPI is naturally sourced from Grass Fed Whey Proteins & Whey Peptides and like other International Protein products they have added DigeZyme Digestive Enzymes to help the breakdown and digestion of Proteins & Amino Acids!

We can’t wait to try Gourmet WPI and make sure you keep an eye out for the launch in store & online later this month!

International Protein Gourmet WPI - Australian Muscle 

Faction Labs Core 9 EAA

We spoke about this launching in April but due to COVID-19 wreaking havoc in every industry things have been delayed but it’s looking like Faction Labs will be launching their Third product this month! Core 9 EAA is a BCAA/EAA recovery formula and in typical Faction Labs fashion it doesn’t end just there. Along with a full spectrum Essential Amino Acid profile Faction Labs have added a comprehensive Adrenal Support & Cortisol Control Matrix along with an Electrolyte/Hydration Matrix. We haven’t had the chance to try this product yet but if it’s anything like their other products, you can expect amazing results and flavours!

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Gen-Tec Nutrition Complete Vegan Protein

This is a product I’ve been really curious about ever since Gen-Tec Owner and Formulator Nick Jones told me about. Gen-Tec Nutrition Complete Vegan Protein is set to launch sometime hopefully this month. Aside from the inside scoops that I won’t spill the beans on just yet, Complete Vegan Protein is a 100% Natural, Vegan, Gluten Free Rice & Pea Protein! In true Gen-Tec Nutrition fashion though they don’t stop there with added ingredients to aid in Digestion and General Health! We can’t wait to share a full breakdown of the formula and try it ourselves hopefully later this month!